We talk to a lot of Irish musicians about the reality of building a career right now. The costs are real: recording, mixing, mastering, PR, travel... it never really stops. So it always surprises us when we meet artists who haven't heard of the supports that are actually out there. One of the most accessible right now is the Arts Council Agility Award 2026 . What is the Agility Award? The Agility Award is a funding scheme for individual professional artists and arts practitio

Getting played on Irish radio is still one of the most powerful things that can happen for an artist. A spin on national (like RTÉ 2FM or Today FM) can open doors social media cannot. Ireland is an incredible place to start out in the industry because people are here to support... Here is what actually works in 2026. Understand who you are pitching Irish radio is a small world. The people at RTÉ 2FM, Today FM and Spin 1038 are not algorithms, they are real people with real ta

A realistic guide to releasing new music without losing your mind. Releasing music today is trickier than ever. Between the endless info on social media and the thousands of tracks uploaded every hour, it can feel like a mountain. But here’s the truth: artist's who actually cut through aren't just lucky, they also have their sh*t together! If you’re sitting on a master (that's step 1) and wondering what’s next, here is the realistic roadmap for a 2026 release. The Foundation

How to get your music heard. So you've done the hard part. You've made great music, and now you need to get it out there—but it’s...

Spotify's Editorial Playlists In today’s music landscape, playlisting has become one of the most impactful tools for artists looking to...

Public Relations Gets Your Music Heard In today’s music industry, the way artists reach their audience is constantly evolving. Whether...